Private view: Savlon Pen Sanitizer Spray
A pen sanitizer designed for 100 plus sprays
24 Sep 2019 | 2216 Views | By WhatPackaging? Team
Deepa Naik, Head-packaging development, Hershey India
The cap can be clipped into pockets or hooked on to purses, thus providing the pack with on-the-go convenience.The spray pump is designed for 100 plus sprays.
I feel that the use of a single label would have sufficed for the branding and communication requirements instead of two separate labels.
The pen spray is packed in a blister tray that comprises the imagery of the cartoon character Chota Bheem which communicates the importance of hand hygiene to its target audience, the kids.
Komal Dalvi, R&D packaging manager, chocolate, AMEA productivity, Mondelez India Foods
The sanitizer comes in an innovative and trendy pen pack.
The pen spray is packed in a thermoformed tray pasted to a duplex board. This provides tamper evidence and also enables the product with a USP to compete with other products in the category.
The back panel is leveraged to provide product information. This pack is a good fit for cash counters or on hang cells