The demand for paper is undergoing a dynamic shift: Amit Mittal of Chandpur Paper

Rahul Kumar (RK): Can you share a brief history of Chandpur Paper and its journey in the Indian paper industry?

Amit Mittal (AM): Established in 1998 in Chandpur, Uttar Pradesh, Chandpur Paper started as a small Kraft paper unit on a three-acre site with just 50 employees. Over the past 26 years, it has evolved into a 20-acre eco-friendly enterprise, employing over 400 people and achieving a turnover of INR 225-crore. With a daily production of 120 tonnes, the company specialises in machine glazed (MG) poster and chromo (C1S) paper, catering to industries like packaging, textiles, and food wrapping. Committed to innovation and sustainability, Chandpur Paper continues to strengthen its presence in India's dynamic paper industry.

KR: What differentiates Chandpur Paper from other paper manufacturers in terms of quality and innovation?

AM: Chandpur Paper stands out in the competitive market by prioritising high-quality paper solutions, backed by innovation and sustainability. The company specialises in machine glazed (MG) poster and chromo (C1S) paper, ensuring superior finish, strength, and printability. With advanced manufacturing technology and a commitment to eco-friendly practices, Chandpur Paper maintains consistency in quality while minimising environmental impact. Its customer-centric approach, efficient production process, and ability to cater to diverse industries like packaging and food wrapping set it apart. By continuously evolving and embracing new advancements, Chandpur Paper remains a trusted name in the Indian paper industry.

RK: How has the demand for paper evolved recently, especially with the growing emphasis on sustainability and digital alternatives?

AM: The demand for paper is undergoing a dynamic shift, influenced by sustainability trends and digital transformation. While digitalisation has reduced paper use in publishing and office spaces, the need for eco-friendly alternatives has fueled growth in packaging, food wrapping, and eCommerce sectors. Consumers and industries are increasingly prioritising biodegradable, recyclable, and sustainably sourced paper over plastic, driving innovation in the industry. Manufacturers like Chandpur Paper are adapting by enhancing product quality, investing in sustainable production, and catering to the evolving needs of businesses committed to reducing their environmental footprint while maintaining functionality and durability.

RK: How does Chandpur Paper incorporate sustainability into its manufacturing processes?

AM: Chandpur Paper is committed to sustainability, integrating eco-friendly practices into its manufacturing processes. By recycling 35,000 tonnes of waste paper annually, the company significantly reduces reliance on virgin materials, conserving natural resources and minimising environmental impact. Its production methods focus on energy efficiency, responsible water usage, and waste reduction to ensure a greener footprint. Additionally, Chandpur Paper continuously invests in innovative technologies to enhance sustainability while maintaining high quality standards. By prioritizing eco-conscious manufacturing, the company not only addresses environmental challenges but also supports the growing demand for sustainable paper solutions across industries.

RK: What are some of the key challenges faced by the paper industry in India today?

AM: The Indian paper industry faces several key challenges, including rising quality expectations, raw material scarcity, and environmental concerns. With customers increasingly comparing domestic products to imported paper, manufacturers should constantly innovate to meet global standards. Additionally, fluctuating raw material costs and the need for sustainable sourcing put pressure on production efficiency. Environmental regulations and the shift toward eco-friendly alternatives further demand significant investment in green technologies. At Chandpur Paper, we address these challenges by adopting advanced manufacturing techniques, optimizing resource utilisation, and prioritising sustainability to deliver high-quality, competitively priced paper solutions.

RK: How is the company adapting to changes in consumer demand and global trends?

AM: Chandpur Paper adapts to evolving consumer demands and global trends by prioritising sustainability, innovation, and quality excellence. With a growing shift towards eco-friendly solutions, we recycle 35,000 tonnes of waste paper annually, reducing environmental impact while ensuring sustainable sourcing. Our investment in advanced technology enhances product quality, meeting international standards and customer expectations. Additionally, we continuously diversify our product offerings to serve industries like packaging, textiles, and food wrapping. By staying proactive, embracing industry advancements, and aligning with market needs, Chandpur Paper remains a leader in delivering high-quality, sustainable paper solutions.

RK: How does the company plan to strengthen its presence in domestic and international markets?

AM: Chandpur Paper aims to strengthen its presence in both domestic and international markets through strategic expansion, product innovation, and sustainability-driven manufacturing. Domestically, we are enhancing production capacity, optimizing distribution networks, and introducing high-quality paper solutions tailored to industry needs. Internationally, we focus on meeting global quality standards, expanding exports, and building strong partnerships. By investing in advanced technology, eco-friendly practices, and customer-centric solutions, Chandpur Paper is positioning itself as a trusted brand in the competitive global paper industry, catering to the evolving demands of diverse markets.