Getting ready for the future at Media Expo Mumbai

According to reports, the advertising industry, especially the OOH segment, was one of the worst-hit post-demonetisation. During the Mumbai edition of Media Expo, the flagship exhibition for advertising and signage industry, demonetisation woes appeared to be a thing of the past. Both exhibitors and visitors appeared hopeful and enthusiastic about the future.Spanning a 7,000 sq/mt exhibition area, the 40th edition of the show, held at the Bombay Exhibition Centre from 23 to 25 February 2017, hos

03 Mar 2017 | By PrintWeek India

Spanning a 7,000 sq/mt exhibition area, the 40th edition of the show had 127 exhibitors from five countries. This year, the exhibition saw a 20% increase in exhibition space as well as in number of exhibitors

(l-r) Madhav Bharule and Pradipta Chowdhury of Fujifilm. According to the company, the market has shifted towards UV

Milind Chavan (second from right) of Epson India. The company showcased its SureColor SC-S80670 eco-solvent wide-format printer, designed for indoor and commercial applications

Devang Karia of HP India. Besides focusing on its flagship technology, PageWide, at the show, the company also displayed solutions for the graphic, photo and signage industry

Baibhav Nath (left) of Fujifilm Sericol. The ink specialists launched Color+CUV Smart UV ink at the show

James Johnson and Joe Wigzell of Roland DG. The TrueVis VG-640 inkjet large-format printer was the highlight at the Roland stall

Tomohiro Ikeda of Mimaki India with the SIJ-320UV grand-format LED–UV inkjet printer. The company also displayed its JFX200-2513, UJF-3042 Mk II and UJF-6042 MkII printers

Smarth Bansal of Colorjet India. The company launched Aurajet series II AJ-1821 and Verve mini wide-format garment printers at the show and closed deals for more than 50 machines

HP had two booths. In one booth, the company focused on the signage industry and showcased value proposition with Latex printers. The other booth displayed a mix of solutions

(l-r) Sandip Thanawala of Neat Graphics, Pratik Mhasawade of Fujifilm and Anuj Thanawala of Neat Graphics. Mumbai-based Neat created elements at the Fujifilm stall which left the visitors impressed

Hi-Tech Systems showcased its direct-to-substrate UV printer Azon Razor Hale from Zagreb, Croatia-based manufacturer Azon. Also on display was the direct-to-garment inkjet printer Azon Tex Pro

(l-r) Ajit Singh Rajput and Nikesh Patel of Arrow Digital. The company displayed Color Printer M-64s, banner printer and wide-format eco-solvent printer