E-commerce portal helps National Process Label add two new clients each day
Ahmedabad-based National Process Label (NP Label), which specialises in metal labels, launched an e-commerce portal for online sale of its standard industrial label solutions, a year and a half ago, and has since been adding two new clients every day.
24 Feb 2014 | By Rushikesh Aravkar
E-commerce portal helps National Process Label add two new clients each day
Talking to the PrintWeek India team during its visit to the plant in Ahmedabad, Bakul Pandya, managing director of the company, said, “Through the e-commerce website, we cater to more than 800 orders per month especially for the standard self-adhesive and metal labels. This includes OK Tested stickers, QC stickers, direction arrow labels, control panel plates, and caution label signs for machines among others. Today our customer tally has crossed the 8000 mark.”
The e-commerce website www.standardlabelsindia.com, lists more than 20 categories of metal and paper-based label.
The 46-year old company, which has been investing in latest technologies over the years, today houses a flatbed metal printing kit, large-format flatbed machine for paper-based label printing, a narrow-web flexo press, digital metal printing machine and a digital press for self adhesive labels. Besides this, it also has a well equipped design studio, and punching and cutting workshop.
With digital printing capabilities, the company is able to cater to short-run orders as low as one label. The company produces more than 200 jobs in a day.
Spread across an area of 27,000 sq/ft, the company turns over Rs two-crore worth business in one year. It is in a process of implementing lean management to streamline the processes, which according to Pandya, will save about 4,500 sq/ft area that will be used for further expansion.
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