PrintWeek Awards 2023: ITC Packaging and Printing Business wins Innovative Printer of the Year (paper / paperboard / corrugated) (Joint Winner)
The microwaveable POP box for Zea Maize is an innovative package developed with unique compressed, microwaveable pop-up technology.
30 Oct 2023 | 2854 Views | By PrintWeek Team
The raw materials were aptly selected, and the structural design of the carton was intricately curated and developed such that the carton box can be placed inside the OTG in a compressed form and on the application of heat, the carton automatically expands. The customer-friendly box has been launched in two flavours — simple salted and butter.
The package is given a corn look by means of the shades of brown, blue and yellow, depicting the flavour through conventional offset printing technology. Printed on 220-gsm Cyber XL Pac broad, the box has an elite aqueous varnish finish. Quality printing, high-end technology and precise folding, all these operations came together to create this unique experience of a product.
A total of two-lakh cartons were produced.
Commended
- Kumar Printers
- Letra Graphix
- Rajhans Enterprises
- Sai Paks India
- Screen Art Enterprises
- Selvaganesh Impressions
- Sumangal Press
- TCPL Packaging
- Thomson Press (India)
- Yarbal Print-Pack
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