Bar-Shany, who exited HP Indigo in June 2020 joins his former boss, Benny Landa, Bar-Shany’s former boss of Indigo and the present chairman of Landa Group, on the Highcon board.

Alon Bar-Shany said: “I am looking forward to joining the Highcon Board and taking part in the ongoing digital transformation of the printing and packaging industry. Highcon has been a pioneer in the digitalization of the post-print part of the process which, after the growing adoption of digital printing, is where many bottlenecks now occur. I have known Shlomo for 25 years and in fact, he recruited me to Indigo. I have been following the company and its customers for quite a while and will be supporting Shlomo and the Management team to ensure the success of Highcon customers, which will be a key driver for the Company’s growth”.

Bar-Shany takes over from Amichai Steimberg, who held this position since mid-2020 during the company’s successful IPO process. Steimberg will step down as planned.

Shlomo Nimrodi, Highcon CEO, added: “We would like first, to express our appreciation to Amichai Steimberg for his support during the past few months as we prepared and concluded the company’s successful IPO on the Tel Aviv Stock Exchange. I am proud and happy to have Alon joining us in our digital transformation journey of the packaging industry. Alon’s industry expertise and reach, coupled with his experience in growing a capital equipment company, will be instrumental in executing our go-to-market strategy and scale-up. I am also delighted to welcome Simon to the Highcon team leading our marketing strategy and execution.”

Chennai-based Monotech Systems represents Highcon in India, however, there hasn't been any Highcon installation in India.