APL Machinery has a successful Drupa

The 11 days at Drupa 2024 were productive and engaging for APL Machinery, where the company had the opportunity to connect with industry leaders, potential clients, and fellow exhibitors, making it a memorable and successful event.

21 Jun 2024 | By Rahul Kumar

The APL Machinery team at Drupa 2024

At its stall, APL showcased a range of its latest and innovative products, including APL’s Quantum Jet; the 3D foiling evolution machine and UV LED Systems.

CP Paul of APL Machinery said, “Our revolutionary 3D Foiling machine got the most response. Visitors were stunned to know that they could have the facility of cast and cure, cold foil, hot foil and LED UV drying system in one machine. The quality of the results during the live demonstration impressed them. 

He added, “The specific reasons for this include the growing demand for energy-efficient and environmentally friendly printing solutions, as well as the superior quality and durability. Visitors were particularly impressed with the cost savings and performance improvements our systems offer. 

Paul said the company’s stall at Drupa received visitors from over 50 countries. This diverse attendance highlights the global interest in APL’s products and the expansive reach of Drupa as an international exhibition. 

Meanwhile, Paul said, the company secured 18 significant order bookings and several other hot leads during the show. 

“The immediate interest and commitment from clients reaffirmed the value and quality of our products,” he said. “Based on the leads and connections made at Drupa 2024, we anticipate generating substantial business over the next four years. We estimate that the exhibition will help us achieve a growth rate of 20-25% annually, translating into a significant increase in our market share and overall revenue.”

He said that for future participation, the company would focus on having a larger and more interactive booth space to accommodate the high volume of visitors more comfortably. Additionally, enhancing its pre-show marketing efforts to attract even more targeted visitors would be beneficial.