Archies shifts print production base to Manesar to fuse its activities under one roof

Archies the gift, stationery and paper products retail major shifted its production base from Delhi to Manesar to consolidate all its operations under one roof. The new plant is print production facility with a total investment of over 20 crores.

03 Sep 2010 | 3708 Views | By Suhani Singh

"This location is wider and has a convenient accessibility as it is located on NH8, the lifeline of the country and at the same time is in close proximity to Delhi," Pramod Arora joint managing director, said.

Connecting with the customer, keeping up to fashion and time and taking on the responsibility of reaching their customer is their prime objective. Archies currently has 180 stores across the country.

Archies over the years ushered in new concepts and gave us a reason to dedicate a day to people as important as father, mother, daughter and teacher in our lives.

They have by far effortlessly warded off competition from ecards as "sentiments and emotions never go out of fashion for which nothing can be as good as a colourful greeting" said Arora. Mobile texting has affected their season’s greetings to an extent though.

Besides a comprehensive pre press including four five colour, one four colour and four single colour Heidelberg the unit is equipped with an inclusive bindery in the post press and an Agfa CTP in the pre press segment.

They have moved to an area of 300,000 sq ft as compared to an area of 100,000 sq ft in Naraina with 1350 employees at the work floor. Archies’s turnover in the last fiscal year was reported to be 156 crore.



         
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