Avery Dennison celebrates 20 years of India operations
The US-based manufacturer of pressure-sensitive label material Avery Dennison has completed two decades of operations in India in 2017.
17 Apr 2017 | By Rushikesh Aravkar
Team Avery Dennison India in 1997, when the company was incorporated and the first hotmelt coater was installed
In 2008, Avery Dennison inaugurated its second production facility at Ranjhangaon in Pune
In 2012, the Pune plant underwent a major capacity expansion with a new high-speed hotmelt coating line. “With this latest expansion, we continue with the next big chapter in our development in India,” said Anil Sharma, the then managing director of Avery Dennison Label and Packaging Materials in India
Avery Dennison along with Gallus, DuPont, Esko, Flint Group, Tesa, Rotometrics, Gallus, Esko, Dupont, Flint, Alpha Sonic, Rotometrics, Tarng Yun and Zecher launched India’s first and the world’s second Knowledge Centre in Bengaluru. In the picture: Heinrich Sutter of Gallus (l) and Anil Sharma of Avery Dennison cutting the ribbon to inaugurate the Knowledge Centre
With the key partners contributing to the Knowledge Centre, it replicates a real production shopfloor, which is ideal for an Indian seeking to diversify or for new entrants or print buyers to grasp the technicalities of label printing
In its 80th year of operation, in 2015, Avery Dennison, further expanded its capabilities at the Ranjhangaon plant in Pune with its first emulsion coating line in India. In picture: Avery Dennison's Anil Sharma and Georges Gravanis during the inauguration
At Labelexpo India 2016, Pankaj Bharadwaj (l), commercial director, label and packaging materials, South Asia, Avery Dennison announced a range of new products including a new photo-reactive adhesive technology, and new developments in ‘made-in-India’ clear-on-clear label substrates
(l-r) Team Avery Dennison India: Tharun Loganathan, Umesh Agrawal, Vivek Kumar, Manu Bal, Pankaj Bhardwaj, Amandeep Singh, Saurabh Agarwal and Shamrendra Kumar
As one of the biggest labelstock makers worldwide, Avery Dennison opened its first India factory in Gurgaon in 1997. It foresaw the potential that the Indian market had in store for labels and packaging at an early stage.
In 2008, the company set up the country’s largest pressure-sensitive labelstock manufacturing facility in Pune. This plant has till date seen three capacity additions first in 2010, then in 2012 and the latest one in 2015 when IN5 was commissioned. The IN5 is Avery Dennison's third coating line at the Pune facility and its fifth in India.
While the first four lines were hotmelt coaters, the IN5 was an emulsion coater, which, enabled the company to expand its basket of offerings and explore niche opportunities in the market.
Pankaj Bhardwaj, senior director and general manager for the label and graphic materials in South Asia, Avery Dennison, said, “We are thankful to our customers, supply partners and all the eco-system stakeholders for extending their support in making us the most preferred label and graphic materials manufacturers in the region. We have strong conviction in the long-term potential of the industry and hence have always invested ahead of time. We remain committed to expand the market, develop fit for market solutions and render excellence in servicing, in years to come.”
Focus on innovation and skill development
In 2012, Avery Dennison set up an Innovation Centre in Pune and a Knowledge Centre in Bengaluru, which is in line with its strategy to constantly add value to the industry through imparting knowledge and address the changing needs of the industry over the years.
Bhardwaj said, “As an organization, Avery Dennison works with an outlook of being both inwardly and outwardly progressive. Inwardly, by giving its employees an environment which is more conducive to learning and career development and outwardly, focusing on customer value add and working towards skill development through various initiatives in the market.”
“Avery Dennison India is committed to make the industry much more progressive going forward in future too. To make it a reality, it also partners with its customers in order to make their processes more efficient and minimise wastage,” concluded Bhardwaj.
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