It launched two new substrates: 50-micron PET matte silver sheet and 50-micron PET matte white sheet.

Manish Gulati, national sales manager, Avery Dennison, said, “Digital printing is a growing market. In our digital portfolio, we have PET films for several applications such as proofing jobs, POP promotional labels and short-run applications. These substrates are printable on dry toner technology.”

 While these substrates are available in standard sizes of 460x305mm and 483x330mm, special sheet sizes can also be provided upon request.

“One of the important plus points of using Avery Dennison products is the accuracy and consistency of sheet sizes, which is important for digital printing,” added Gulati.

Avery Dennison also highlighted its FSC portfolio for offset and digital printing applications at the show.