Avery Dennison's next generation packaging solutions ​at Interpack​ 2014

On the Avery stand, visitors could see the Avery Trace-it software, which addresses the bar code item, carton and pallet marking requirements with intelligent data management. Trace-it offers control of all marking system whether utilising inkjet, laser, or thermal printing; improved data accuracy and reduced cost.

According to Geert Jan Kolkhuis Tanke, the director industrial labellers and print and apply at Avery, “the brand agnostic solution, Trace-it links together all labeling technologies resulting in a seamless and accurate process”.

On display at the Avery stand among other products was the backing paper-free, print and apply labelling solution, LPA 81x with lightsmart technology. The solution eliminates wasteful backing paper material when printing content and shipping labels in the manufacturing, packaging and logistic industries. “This results in increased productivity, improved efficiency and reduced environmental impacts,” said Tanke.

Avery Dennison is also one of the global leaders in labelling and packaging material and solution. It has a plant in Pune, besides a R&D and Knowledge Centre in Bengaluru.