BBDO appoints Krishna Mani as CCO

He moves from Dentsu India where he was ECD - South.  

Josy Paul, chairman and CCO, BBDO India, said, "It was love at first chat! It was instant creative chemistry! Sometimes you just know when you’ve found the right creative partner. Thrilled to have Krishna Mani lead the creative culture and product of BBDO in Delhi. Krishna’s work is legendary, his craft is brilliant, and his focus on where advertising is going is exciting. Together we’ll hit the sweet spot where media meets the idea. Along with our youthful and diverse talent, we believe Krishna Mani will create greater value for our clients as he pushes the industry forward.”    

Mani said, “I’ve always admired the work BBDO has created. It’s real, rooted in brands and culturally so relevant. A chance to work and learn from mentors like Josy and Suraja was not to be missed. They had me at Hello.”   Suraja Kishore, CEO, BBDO India, added, “For us at BBDO we seek leaders who are not so much like-minded as like-hearted, in Mani we discovered an Empath Creative. He understands the power of human confessions in unlocking creative charge that a brand needs. We are certain that Mani will add immense value to BBDO’s equity, and in partnership with Nikhil Mahajan- who heads our Delhi operations, he will make the BBDO offering to our clients stronger and will create work that will drive growth for our clients.”  

Mani has also worked with Ogilvy.

Source: Campaign India