Noida-based Brijbasi Art Press has booked a 40 sq/m stand at Frankfurt Book Fair 2012, which will take place from 10 to 14 October.
Brijbasi consumes 13,000 thermal plates per month to feed their 56 in-house offset printing units and converts more than 18,000 tons of paper per year. The printing company is known for its posters and calendars, which are sold in 400 cities. The books printed for children by Brijbasi are available in around 100 cities across the country.
Apurv Garg, director, Brijbasi Art Press, said, “We are the only exhibitor from India who will exhibit in a 40 sqm space. Frankfurt Book Fair is the largest fair for us followed by Bologna, and we are exhibiting a strong product line, a variety of illustrations and art works so that we can entice our customers to buy.”
“Time is tough with crisis in Europe and other parts of the world and we want to ensure that any visitor at our stand does not leave without buying products and services from us,” Garg further added.
Hello Friend, the brand under which Brijbasi publishes books for children, is going to introduce over 600 new titles at the fair.
In addition to this, the company is also launching a new imprint “Curio”, which targets the market for games and puzzles' for children.