Cannes Lions 2019: Gold still eludes India, but the silver streak continues
Awards were presented across six categories including Social and Influencer, PR, Direct, Media, Creative Strategy and Creative Data; View all the Indian winning work here
20 Jun 2019 | 2156 Views | By PrintWeek India
The yellow metal continued to elude India on day three of the Cannes Lions festival 2019, the longest drought in recent years.
However, the strike rate of Indian agencies improved as India bagged metals across all categories -- Social and Influencer, PR, Direct, Media, Creative Strategy and Creative Data -- where awards were presented this evening.
Among the winning agencies, Dentsu Webchutney led the day's tally with a Silver and two Bronzes, while Mindshare bagged a Silver and a Bronze. Leo Burnett and Lowe Lintas bagged a Silver each.
Social and Influencer Lions
In the social and influencer Lions category, Dentsu Webchutney bagged a solitary Bronze for its client Swiggy's 'Voice of hunger' campaign.
PR Lions
Leo Burnett India got a Silver for #StopMithani blood donation camps for its client HDFC Bank, while Dentsu Webchutney bagged a Bronze its campaign 'Code name: Uri' for the movie Uri: The surgical strike.
Direct Lions
Dentsu Webchutney bagged a Silver for Swiggy's 'Voice of hunger' campaign.
Media Lions
Mindshare got a Silver for Lifebuoy Soap's 'The infection alert system'.
Creative Strategy Lions
Lowe Lintas Mumbai got a Silver for Lifebuoy's #HelpAChildReach5.
Creative Data
Mindshare got a Bronze for Lifebuoy's ‘The infection alert system’ for its client Hindustan Unilever.
(Courtesy Campaign India)