Chinese Wok marks Women’s Day with special packaging

Chinese Wok, India’s largest Chinese quick service restaurant (QSR) chain, is celebrating Women’s Day. The brand has introduced limited-edition packaging designed to reflect various stages of a woman’s life. The packaging will be featured on takeaway paper bags throughout March, and depicts moments such as career milestones, friendship, self-care, and family, with a comforting bowl of noodles at its heart.

The new packaging aims to offer a visual tribute to women, reinforcing Chinese Wok’s commitment to inclusivity and creativity. The design seeks to resonate with the diverse women who make up a significant portion of the restaurant's customer base.
In addition to the special packaging, Chinese Wok is offering promotional deals for women between 5 and 9 March. From 5 to 7 March, women dining in or ordering takeout can receive a complimentary dessert on orders. On 8 and 9 March, the full menu will be available for the same price.

Aayush Madhusudan Agrawal, founder and director of Lenexis Foodworks, said, “At Chinese Wok, we believe food is an integral part of life’s special moments. This Women’s Day, we wanted to celebrate the different roles and milestones in a woman’s journey while reinforcing the joy of coming together over great food.”

Lenexis Foodworks, which operates brands like Chinese Wok, Big Bowl, and The Momo Co., continues to grow with a presence in over 220 locations across 35 cities. The company aims to expand to 500 stores by 2027, furthering its reach across India.
This initiative highlights Chinese Wok's ongoing efforts to engage customers with meaningful and celebratory experiences beyond just food.