Spain-based Digital Hires has its distribution bandwidth in Spain, Portugal and the UK. It deals in the digital treatment of images and printing systems for the printing and audiovisual industry.

The Spanish company will be marketing all the variants of digital printers from ColorJet like UV, soft signage and eco-solvent. Digital Hires will also be providing after sales service for these printing machines.

“This partnership is a good reason to feel happy. Entering into these two important markets with such a respected company which specialises in digital inkjet products is another reason to be euphoric,” Binoj Anthony, international business head at ColorJet India said.

Angel Jimenz, CEO at Digital Hires said, “After the signing of the agreement with ColorJet, we immediately participated in CPrint Madrid 2018 and set up a booth for showing ColorJet digital printers. The feedback we got was tremendous and made us realise that there is a wide market scope for ColorJet printers.”