The strategic decision comes considering the company’s business activities have expanded beyond films into specialty chemicals (master-batches, coatings, and textile chemicals) and D2C pet care. The rebranding reiterates the value of Cosmo and strengthens its focus to create a better life for the people, the world, and the community we live in; built on trust, empathy, and compassion.

According to the company, Cosmo First stands for the four-decade young Indian business conglomerate that thrives on innovation to unlock value in diverse sunrise sectors such as polymer, speciality chemicals and D2C pet care.

Ashok Jaipuria, chairman and managing director, Cosmo First, said, “Cosmo at its core has always been pioneering revolutionary innovations to create a better life. All through our journey, we have prided ourselves in our ability to provide industry-first niche solutions in the areas of packaging, lamination, industrial and labelling applications. We have made inspiring diversifications into speciality chemicals, consumer care, and D2C retail, aiming to be a pioneer in these previously fragmented industries.”