Dainik Bhaskar is now ISO 9001:2015 certified

India’s largest and the world’s fourth largest circulated daily, Dainik Bhaskar, has received ISO-9001:2015 certification for the Quality Management Systems in its newspaper distribution function. This distinction has been achieved for the quality policy of its sales and market development (SMD) function.

04 Jan 2017 | By Dibyajyoti Sarma

Dainik Bhaskar reaches over 44 million readers daily through more than 15,000 drop-points

The ISO 9000 family addresses various aspects of quality management and contains some of ISO’s best known standards. The ISO 9001:2015 sets out the criteria for a quality management system and is the only standard in the family that can be certified.

Dainik Bhaskar’s sales and market development function has been independently audited and confirmed as being in conformity with ISO 9001:2015, for which it has been issued the certificate.

With a dominating presence in 14 states with 62 editions, Dainik Bhaskar reaches over 44 million readers daily through more than 15,000 drop-points. A dedicated team of more than 700 people ensures that the newspaper reaches the readers every morning on time. It is this commitment to customer satisfaction that the SMD function has earned this unique distinction.

Girish Agarwal, Dainik Bhaskar Group, said, “We are happy to have this certification. We always strive to create value for our readers. In this process, ensuring quality standards becomes critical.”

Vinay Maheshwari, SVP, sales and market development and brand marketing, said, “This certification reiterates our commitment towards everyday great execution and will surely help in raising the bar of quality systems for the entire newspaper industry.”