Dezigner Enteprise becomes first Indian company to buy Ricoh Pro C7100x
Dezigner Enterprise, located near Shaniwar Wada in Pune, is a boutique digital print shop. The firm is the first in India to book the newest kit from Ricoh, Pro C7100x.
06 Mar 2015 | 4788 Views | By Anand Srinivasan
The company despite this new machine also has a Ricoh Pro C901 production press which it acquired last year. The new Ricoh machine will arrive at its two-storey facility next month.
Dezigner will be the first commercial installation for Ricoh’s C7100x machine whereas there is a demo machine running at Kohima-based Nagaland Innovations.
Speaking to PrintWeek India, Imtiyaz Shaikh, director of Dezigner Enterprise, said, “We want to offer some unique products to the market. Though we had an option of choosing between the new Xerox Versant and the Canon machine, acquiring any one would eventually lead to producing normal products in this ever growing competitive digital market. With the new Ricoh’s fifth colour option, we plan to go premium.”
Ricoh C7100’s white, the fifth colour, has a shade close to that of silver. According to Shaikh, when printed on a special black or a blue paper, the white colour gives a silverish effect. “This would be ideal for event posters or wedding cards, or even show and event tickets, which cannot be replicated by other print processes.
After months of study, anti-counterfeiting and security printing are fields which Dezigner plans to enter into with the new Ricoh machine. Speaking of anti-counterfeiting, the unique thing about the fifth colour according to Shaikh, is that the machine can offer effects like vignettes, screens and dots with high resolutions which will be difficult on any other digital or screen print machine.
Ricoh Pro C7100x, a digital production printing machine has a print resolution close to 1200x4800 dpi with an outspeed speed at 90ppm. The paper size that the machine can take is of 13x27.5inch.
The other advantage of this machine is that the manual feeding has been totally eliminated and converted into automatic feeding. “Such a setup has eliminated shifting of paper during printing and improved registration is possible,” added Shaikh.
Shaikh, a Ricoh loyalist, booked the machine during the Eastern Print Pack 2014 (EPP14) in Kolkata with the Ricoh’s new alternative to click charges under a lifetime warranty plan.