Ecobliss India showcases its strength in blister packaging at PackPlus 2012

“At Ecobliss we understand that packaging is essential in capturing that first moment of truth. It only takes seconds for a consumer to notice a product on the store shelf. That moment presents an incredible marketing and selling opportunity. Nearly 70 percent of all purchase decisions are made at the shelf. Nearly half of all packaged goods are sold without any additional marketing support,” says Chakravarthi AVPS, CEO and managing director, Ecobliss India.

The company during the four-day exhibition showcased its expertise in blister packaging. “Blister and high visibility packaging have proven to be the ideal, self selling packaging for producers and retailers and are still gaining over box packaging. Customers are attracted by a clear and clean presentation of the packed product. The blister bubble shows the actual product and protects it from damaging and tampering. Combined with product information printed on the blister card blister packaging is the perfect, self selling combination,” said Chakravarthi.

The visitors to the stand were given a small printed yellow smiley badge that was packaged at the stand using Ecobliss’ blister packaging technology.

Cold seal blister products are prominently used in various segments like pharmaceutical, electrical electronics, automobile, FMCG, food and agriculture, textiles and apparels, cosmetics and healthcare and so on. 

Ecobliss has expanded the product range of different blister types like heat seal blister products, tear resistant blister cards, Ecostrong tamper proof blister products and other high visibility packaging,”  All these packaging concepts were promptly displayed and live demonstrations of packaging were held as well,in their well decorated booth at pack plus 2012.