Jan De Roeck, director of marketing, industry relations and strategy, Esko, said, “It is important to us that we continue to connect personally with the European label community, and the ELF event is the perfect opportunity to meet labels converters, to learn from them and engage in discussions about a range of critical issues that are affecting their businesses both now, and in the future.”

He added, “Across the industry we are seeing a growing need for actionable insights to help businesses cope with the challenges they face. Given the volatility of the market and continued uncertainty, both from the ongoing geo-political situation and in the wake of the global pandemic, the ability to collect, understand and utilise data has become increasingly vital to continued business success.”

The company’s recent software release, Esko Release 22.03, includes new features especially created to enable businesses to make optimal use of data for those organisations who are already advanced with their digital transformation, collecting more data than ever before, we are developing innovative new ways to empower them to do more with what they have.”

Organised by Finat, the European association for the self-adhesive label industry, the European Label Forum takes place in the Italian town of Baveno from 1-3 June. 

“With data all around us as digitisation becomes more prevalent, we will be examining and discussing how the availability and management of data can lead to significant operational improvements, sales analyses and technical quality control,” said De Roeck. “We’ll also look at the Big Data big picture, and discuss what this means for data integrity, transparency, security and protection. I’m looking forward to joining the panel as we discuss these topics and address questions from attendees at the event.”