Gita Press incarnates books into colourful avatars with Komori

Established in 1923, Gita Press, a unit of Gobind Bhawan Karyalaya, promotes and spreads the principles of Sanatana Dharma among the general public by publishing Gita, Ramayana, Puranas as well as discourses of eminent saints and other character-building books and magazines which are available at highly-subsidised prices.

More than 1,850 different books of Gita Press in 15 languages are now available to readers.

“Today, we can say with pride that Gita Press has completed its journey of 101 years. Marking the centenary milestone, we celebrated Gita Press’ establishment last year,” Ashutosh Upadhyay, production manager of Gita Press, said.

He added, “In its 100-year journey, Gita Press has so far published more than 90 crore books in different titles. Currently, we produce around 80,000 books daily. We always strive for the fulfilment of our readers in accordance to their subject, interest and provision with our books.” 

Books of Gita Press started gaining new attraction since they started printing on Komori from 2018.

On choosing Komori, Upadhyay said, “Before investing in the sheetfed offset press, we did an extensive market survey to monitor which machine would be suitable for printing our books in four colours. After the search, we came to the final decision of buying only Komori and installed our first machine, a Lithrone of 20x300inch, in 2018 and started printing all our distinct jobs like covers and jackets of significant books.”                                                       

He added, “The first Komori machine boosted our productivity and print quality to another level. It runs at the speed of 13,000-iph, which is double the speed of our previous press, and print quality improved to 60%. That’s why we took the decision to buy a second Komori, a bigger size Lithrone GL437 of 25x37-inch. Our purpose with the second machine was to start full-colour printing of all our publications. As a result, our overall printing activities progressed and this year, we have purchased our third Komori machine, yet another Lithrone GL437.”                                     

Three three Komori machines have improved the printing and production of books at Gita Press in terms of quality and quantity in all aspects. “It has refined our jobs to a larger extent by printing our publications like Ramcharitmanas, Shiv Mahapuran, Sunderkand, Durga Saptashati in four colours on art paper. Subsequently, it attracts a new generation and young readers. Publishing 1,850 books in 15 languages, making them available to readers of all age groups in diverse geographies wouldn’t have been possible without the technical advancements in our production facility,” Upadhyay concluded.