Hyperspace India bags two silvers at OMRAA 2013 Awards
Hyperspace India has won two silver awards at the third edition of Outstanding Marketing at Retail Achievement Award 2013 (OMRAA) presented by Point of Purchase Advertising International India. Hyperspace India won the award for modern trade - entertainment, toy and games category for Mattel Toys and food - beverages category for Oreo. This award function was held at Bombay Exhibition Centre, Mumbai.
16 Mar 2013 | By PrintWeek India
Siddharth Anand Jha, business head at Hyperspace India, said, “In this super-competitive environment, where brands vie for consumer’s top-of-mind brand recall and shelf space in the stores, it’s the need of the hour that specialist retail communication and branding agencies create engaging solutions, which are not only appealing but create an instant connect with the shoppers, resulting in definite conversion.”
Established in 2009, Hyperspace India caters to the retail branding and communication requirements of established and upcoming brands.
Jha said, “The focus is on creating impact within the retail space envisaging creative ideas and innovations with the increase supply of new technology and ambient offerings like shopping malls and multiplexes. In a world where consumers are bombarded by traditional media communications, every advertiser wants to stand out and maximise the relevance of its message.”
Hyperspace India develops a branding strategy, creating an effective and enticing store design or developing seasonal promotional campaigns, in its ability to ideate and create new ways of communicating with the target audience/ groups with the maximum relevance and impact.
Hyperspace India caters to more than 30 clients which includes names like Cadbury, Mattel Toys, LandT, Westside, Triumph etc and reaches to to more than 300 towns and cities creating opportunities across categories from FMCG, Auto, Financial Services to Entertainment and Media.