India pick up 11 metals in press category
Indian advertising agencies have accumulated 11 print honours at Cannes 2013. McCann collected two Gold Lions while Grey and Taproot won one each; Leo Burnett and Taproot took away one silver metal each; and, Ogilvy and Mathers claimed three bronze, while DDB Group and Taproot bagged one bronze each in press category.
22 Jun 2013 | 2292 Views | By Mihir Joshi
Penguin Group’s (India) audio books campaign and Times of India’s Farmer’s Suicide campaign won McCann Worldwide and Taproot India gold honours under publication and media and art direction sub-categories and fundraising and appeals category respective. Taproot also won a silver metal in art direction sub-category for the same campaign.
A total of 37 entries were shortlisted for the press category at Cannes 2013. Indian agencies also managed to collect 12 design honours.
The Cannes Lions International Festival of creativity is the world's most prestigious international creative communications awards. With more than 34,000 entries showcased and judged at the festival, winners receive the highly-coveted Lion trophy, presented at four award ceremonies throughout the week.
Over 11,000 delegates from 90 countries attend seven days of workshops, exhibitions, screenings, master classes and high-profile seminars by different industry and world leaders like Mark Zuckerberg, President Bill Clinton, Robert Redford, Eric Schmidt, Kofi Annan and Jeff Bewkes.