Indore-based Nijanand opts for automation with Maxima

Maxima Exb 35, the flagship product of Ahmedabad-based Excel Machinery is targeted at mid- and large-sized packaging firms, the Maxima is available in 25x35.5-inch configuration which is capable of accommodating almost all sizes of jobs available in the Indian environment. The machine is suitable for small quantities as well as mass production., Business

12 May 2016 | By Priya Raju

Shree Nijanand Graphics, Indore
Established in the year 1953, Indore-based Shree Nijanand Graphics enfolds an area of 35,000 sq/ft area. The firm’s shopfloor is equipped to handle requirements from processing, printing, bindery, packing and dispatching.

THE VERDICT
Shree Nijanand Graphics has installed more than three Maxima Exb 35 die-cutters. The reason behind multiple installations was to move towards automation in the shopfloor. The machine has helped gain an edge over its competitors who are using manual process. The firm runs the machine at 5,000sph. Amit Dwivedi, partner, Shree Nijanand Graphics, says, “Our business grew after the investment in the die-cutters, largely because it has helped us improve services, which in turn has reinforced our customers’ confidence in us. The industry is moving towards automation and hence, we opted for Maxima automatic die-cutting machines.”
 
We moved from manual to automatic die-cutting with Maxima, as a result of which our production capability increased and so did the quality”
Amit Dwivedi, Shree Nijanand Graphics Multicolor