Vanitha continues to lead regional language magazines
Malayalam fortnightly magazine Vanitha continues to be the largest read regional language magazine in the country with a huge margin, according to the latest readership survey IRS 2017. Its total readership is 61,26,000.
31 Jan 2018 | 40608 Views | By PrintWeek India
The No 2 magazine is Tamil weekly Ananda Vikatan, which had not featured in the top-10 list of regional language magazines in IRS 2014.
Malayalam monthly Mathrubhumi Arogya Masika is at No 3 followed by Tamil weekly Kumudam at No 4 and Malayalam weekly Mathrubhumi Thozhilvartha at No 5.
Top 10 regional magazines
Vanitha (Malayalam): 6126
Ananda Vikatan (Tamil): 2708
Mathrubhumi Arogya Masika (Malayalam): 2269
Kumudam (Tamil): 2269
Mathrubhumi Thozhilvartha (Malayalam): 2235
Kungumam (Tamil): 2172
Grihalakshmi (Malayalam): 2116
Balarama (Malayalam): 1973
Manorama Thozil Veedhi (Malayalam): 1844
Karmasangsthaan (Bengali) 1702
Top 5 Assamese magazines:
Bismoi: 516
Nandini: 513
Priyo Sakhi: 410
Prantik: 334
Sadin: 236
Top 5 Bengali magazines
Karmasangsthaan: 1702
Karmakshetra: 1319
Sananda: 1287
Saptahik Bartaman: 937
Anandalok: 890
Top 4 Gujarati magazines
Abhiyaan: 284
Chitralekha: 272
Grih Shobha: 236
Maari Saheli: 134
Top 5 Kannada magazines
Sudha: 1307
Taranga: 1077
Grih Shobha: 441
Mayura: 374
Roopatara: 305
Top 5 Malayalam magazines
Vanitha: 6126
Mathrubhumi Arogya Masika: 2269
Mathrubhumi Thozhilvartha: 2235
Grihalakshmi: 2116
Balarama: 1973
Top 5 Marathi magazines
Grihashobhika: 572
Noukari Sandarbha: 538
Saptahik Sakal: 505
Chitralekha: 369
Tanishka: 319
Top 5 Tamil magazines
Ananda Vikatan: 2708
Kumudam: 2269
Kungumam: 2172
Puthiya Thalaimurai: 1623
Aval Vikatan: 1104
Top 5 Telugu magazines
Swati Sapari Vara Patrika: 1098
Swati: 939
Annadata: 507
Navya: 384
Bala Bharatham: 288