New Jack Printing Press bags PWI Social Stationery Printer of the Year Award

PrintWeek India Awards night, celebrated on 2 October, saw eight categories throw up a new name. Saubhagya Seksaria's New Jack Printing Press was titled the PrintWeek India Social Stationery Printer of the Year 2013.

Tanvi Parekh interacts with the firm to understand the shopfloor philosophies, and what constitutes an award-winning job. 

Saubhagya Seksaria, New Jack Printing Press

Team New Jack feels enthused, energised and are ecstatic about receiving the PWI Award. It will make us strive even harder to do exemplary work. 

Fusion of various print processes along with innovative use of materials and post-press techniques and subtle handling; to enhance the designs, helped us to create our award winning print-work.

We consider that ethical and honest dealings help us to gain and sustain our connections the vendors, suppliers and customers. Today, innovation is the word to go by and innovative use of print processes and materials helps us to strike a right balance. However at New Jack, ‘exceeding customer expectation’ is our mantra, which we do not compromise with in any circumstances.

Our philosophy at New Jack is - If you can visualise it, we can produce it; anything in print; we strive on challenges; boundaries are there in the mind; we assure a value proposition; from where others capabilities end; there we begin.

As compared to the presses world over, we believe that we have the potentiality to be a world-class unit; are treading on the right path, but still have a fair distance which needs to be covered. We need to adapt to the technological innovations or find some niche, or develop some capabilities which give us an edge to compete effectively.

Though recent times have been tough, we are optimistic about the future. Print is not the same and we need to accept that change is inevitable. I feel there will be big opportunities coming our way if we survive the current situation and adapt to the changing environment. However one cannot compromise on quality because as I have been told, ‘Quality is when a lay man can perceive the difference.’