The swatch book consists of Invercote Creato and Invercote G by Iggesund. Hema Java of Java Paper Group, said, “The Invercote Creato is an SBS board coated equally on both sides and with a silk finish. Whereas, Invercote G is a one side triple coated SBS board with a natural tactile reverse side feel.”
The swatch book also consists of Zanpack Touch and Chromolux range of paperboard by Zanders. Zanpack Touch is an uncoated paperboard with a tactile feel and Chromolux is a cast-coated paperboard in a variety of colours with superior gloss and smoothness.
Each type of paper in the catalogue showcases a variety of print embellishments. The cover of the catalogue is printed on Invercote Creato 400 gsm with a debossing and textured UV effect. The Invercote Creato has been printed with special gold colour and the Invercote G has a laser cut and is printed on the reverse side. The Zanpack Touch features a multi-level embossing. While the Chromolux paperboard is foil stamped along with UV on the eyes.
Java said, “The concept behind our new catalogue was to showcase how the selection of the right baseboard can impact the end result of the print job; the value that nature (through paperboard) can add to your brand. It also highlights the strength of our Invercote Creato 400gsm used as the cover instead of back-to-back pasting 300gsm boards, which is the norm.”