The announcement was made during a launch event on 5 April. During the event, AMSG Ashokan, president, All India Federation of Master Printers (AIFMP) unveiled the logo of the exhibition, which is supported by Mumbai-based Intel Trade Fairs and Expositions.

“After a long gap of 20 years, Print Miracle Expo 2014 will be the first major printing industry exhibition that is going to be organised in Kerala. Major players among digital and offset machine manufacturers, service providers, material manufacturers and allied industry fraternity will be showcasing their products at the exhibition,” said O Venugopal, committee chairman of machinery and allied equipments, AIFMP.

The function was presided over by KMPA president Joseph Muttathottil.  Among others present at the launch function were PM Hassainaar, state vice president, Kerala Printers Association (KPA) and Ashok Neelkant, managing director, Intel Trade Fairs & Expositions.