Konica Minolta steps up to the plate
Konica Minolta (KM) has combined what it says is its excellent colour print quality with a sharpened focus on partner centric activities to penetrate various market verticals across India, even as it has more than 40,000 units placement since its inception into the Indian market three years ago.
05 Oct 2013 | 2414 Views | By PrintWeek India
“India is one of the important markets for Konica Minolta and our objective is to continue our top positioning in the country. Our products have been accepted well by our customers that include commercial printers, print shops, corporates, SMEs, etc,” said the head and senior executive from Konica Minolta, Japan, Jun Haraguchi, who is on a two-day visit to India to further understand the Indian market dynamics.
KM has over 1,000 of these are production printing digital presses.
Tadahiko Sumitani, managing director, Konica Minolta Business Solutions India, said, “Our objective is to continue retaining the top position in Production Printing segment. As per the latest market research report, we are leading the production printing market with 45% share.”
KM recently inaugurated its first Digital Imaging Square (DIS) in India at Gurgaon, a USD 1-million facility, which is one of the 18 such KM experience zones worldwide. At the DIS, KM partners and customer can “touch and feel” KM technology, solutions and products.
“It’s our commitment to the Indian marketplace, our customers and partners. Our effort has been to create the commercial print ecosystem in “DIS” so that our customers can try out various applications and also innovate.”