Labelexpo 2024: Avery Dennison set to introduce new sustainable and supply chain solution

Avery Dennison, the materials science and digital identification solutions specialists is set to offer converters and brand owners in South Asia a glimpse of its latest solutions that bridge the physical and digital realms, creating new opportunities for the labeling industry at the Labelexpo India show to be held from 11-14 November 2024 at the India Expo Centre in Greater Noida.

16 Sep 2024 | By Noel D'Cunha

Avery will  introduce innovations aimed at promoting sustainability, streamlining the supply chain, and strengthening the connection between consumers and brands.

Saurabh Agarwal, vice president and general manager of the Materials Group, South Asia at Avery Dennision, expressed anticipation for reconnecting with partners in South Asia and showcasing technologies that can elevate their brands. "Our focus this year is on presenting solutions that highlight our next generation label technology and demonstrate how connected packaging solutions can drive consumer interaction and provide end-to-end transparency," said Agarwal.

The company's booth will feature a range of products and solutions, including the Sustainable ADvantage portfolio, comprising labels designed to minimize material usage and promote recycling and reuse. Additionally, the specialty portfolio will showcase labels that enhance a brand’s appearance and include anti-counterfeiting solutions to meet regulatory and safety requirements. Avery Dennison will also highlight innovations tailored for emerging markets, offering high-performance bonding and labeling solutions. The company's extensive RFID portfolio is expected to further bridge the gap between the physical and digital realms to enable end-to-end traceability and enhance consumer engagement.

Visitors to Labelexpo India will have the opportunity to explore unique services, including Avery Dennison’s customer portal, compliance, and their recycling program.

KM Manoj, director of sales and technical services, Materials Group, South Asia at Avery Dennision, emphasised Avery Dennison's commitment to innovation and industry progress. "Our participation in Labelexpo India 2024 reflects our dedication to driving progress within the industry and supporting our customers' efforts," said Manoj. "By collaborating with our partners and sharing insights on the latest trends, we can collectively shape the future of labeling and packaging."