Mathrubhumi won three bronze in the categories ‘Best innovation to engage youth audiences’; ‘Best digital advertising campaign’ and ‘Best in social media engagement.’

MV Shreyams Kumar, joint managing director, Mathrubhumi Group, said, “This recognition has been bestowed at a time when we as an organisation are striving hard to move a step closer to the new evolving digital world of today. I am glad our sustained efforts are being acknowledged and recognised in international platforms like these.”

The awards recognise publishers who have adopted digital media and mobile strategies as part of their total product offering to meet the major changes in how people consume news today. Wan- Ifra Digital Media Awards are presented in every region across the world and the winners from each region subsequently compete for the world digital media awards.