It was the first time that Arrow showcased these digital printing technologies live, which the company said created a buzz on the floor. Its outputs, colour vibrancy of graphics, wide application range, and the printer’s performance made the people stop by and take a look.

The 3.2-m wide EFI Pro 32r+ is a roll-to-roll LED Ultradrop printer with four-color plus optional white or clear ink. It can produce premium five-layer printing applications suitable for outstanding POP, day and night backlit, exhibition graphics, Fleet graphics, billboards, and much more. 

It is also Greenguard Gold and RoHS certified, which makes it extremely safe to use for indoor applications as well as reduce human footprint on the environment. This technology is backed by the 3M MCS warranty that guarantees outdoor quality, durability, and colour consistency. 

On the other hand, Arrow Digital has also successfully launched the next-gen UV gel printing technology, the Canon Colorado 1650+, in India. Its FLX Finish+ prints matte and gloss finish in one go, without any special ink, media, or varnish. This technology offers quality printing results for wall graphics, murals, fleet graphics, and signs and POP. 

Sam Patel, CEO and managing director, Arrow Digital, said. “We are glad to be part of this show, and we don’t think we would get any other platform like Media Expo to exhibit world-class technologies. We are overwhelmed with the response. We had many serious buyers and the show helped us crack a few deals which were on the fence.”