Baibhav Nath, senior executive marketing, Fujifilm Sericol, said, “Today, customers are looking for better quality and the Color+CUV Smart UV ink and the CI ink is made for high performance. We believe, it’s time to give something new to customers.”

This is the reason, Nath said, the company demonstrated its product for the first time. “At the show, we received good responses from the visitors,” he said.

As the company is focused more on research and development, it launched its research and development hub in Pune and the team has been regularly testing new products and technology, Nath said.

With a 30 sq/mt stall, Fujifilm Sericol was at Media Expo for the third time.

Besides developing new inks, the company also customises inks for screen printing.

“We also provide four types of inks for our customers which includes screen, digital, sheetfed offset and narrow web inks,” Nath added.

The company also showcased its digital inks portfolio at the show, which included Color+CI UV inks launched in 2016 and other range of solvent inks.