The niche trade event will feature a wide array of exhibitors including architects and retail design firms, visual merchandisers, in-store branding specialists, POP manufacturers, store fixture manufacturers, material manufacturers, lighting solution providers and suppliers of advanced printing and graphics equipment.

For the first time, the In-Store Asia Expo will also feature a Material Lounge. Among other special attractions, visitors to the Expo can also visit a Designer Pavilion.

The three-day show will concurrently host the expo and the Visual Merchandising & Retail Design (VM&RD) awards. The expo and the awards are organised by Bengaluru-based VJ Media, who own three established publishing brands, POP, Outdoor Asia and VMRD.

The retail design awards which are open to individual designers, design firms, brands and retailers applaud the originality in design concepts and visual merchandising across the Indian stores. The 25 category awards which are up for grabs includes the various verticals of in-stores.

Solution providers, representing the spectrum of manufacturers and printers like Pioneer Digital, Vishal Arts, Apsom Technologies, Brandmark Solutions, Spectrum Scan, Roland, Jayna Packaging, Synergy and Rex among others, present there, will have an opportunity to network and market with the consumers.