Pioneer Digital boosts wide-format operation with Latex buy

Pioneer Digital has invested in three units of HP Latex 360 through 2015 to fuel growth.

26 Feb 2016 | By PrintWeek India

Talking about the purchase, Amit Kanodia of Pioneer Digital, said, “The Latex technology is an upgrade over eco-solvent. Plus it is capable of printing on many substrates, especially on 100% polyester textile.”
 
Global 5 Technologiess, one of the representatives of HP, has installed all the three Latex at the company’s facility.
 
“At the time of purchasing, we bundled the deal with an additional warranty of three years, which makes the investment safer, wherein all the after sales and spares parts are covered and this makes a hassle free sailing for a long journey. As there is a demand for quality print services in the market and we ready to try new out media’s and also promote our new venture for printing on fabrics,” added Kanodia.
 
Kanodia, who is upbeat about the market shared switching over from eco-solvent to Latex platform helped us to achieve 50% more production without compromise on the quality and the confidence of delivering the prints on time.
 
The company caters to the retail, fashion apparel brands, cosmetic, jewellery, electronics and food industry. The company has also its presence in the soft signage business, under the name of Illuminati, Fabric + Frame System, where the company offers in store signage's in aluminium profiles with digital printing on textile fabric and with LED lighting technology.
 
“There is also a challenge for a skilled and dedicated team which lacks the sense of commitment and responsibility and crave for learning,” concluded Kanodia.