Print Bindaas, Xerox tie a knot to offer printing solutions to consumers and businesses
In March this year, there were reports of a possible tie-up between web-based commercial printing solution providers Print Bindaas and Xerox India. Both the companies have today confirmed the reports and issued a press release to the media stating the tie-up will enable Print Bindaas to offer unmatched print quality for an array of products. Print Bindaas plans to take mileage of Xerox’s pan India presence to deliver the prints at the minimum shipment cost and faster speed. The tie-up has
07 Jun 2013 | By Supreeth Sudhakaran
Print Bindaas, Xerox tie a knot to offer printing solutions to consumers and businesses
As per industry analysts, web-to-print is a thriving market in India, with an estimated size of about 5 to 6 billion USD. Recently, the web-to-print solution provider was also in news for acquiring angel funding worth INR 25 lakh Manoj Kumar Swain, CEO of Morgan Stanley India Primary Dealer, and Rajesh Garg, AVP (business development and technology) at Ireo Management. It was also reported that since the inception of the company, Print Bindaas has raised over INR 1.5 crore.
Speaking on the occasion, Vipin Tuteja, executive director, technology, channels and international business, Xerox India, said, “Print Bindaas has a team of highly talented individuals who focus on delivering innovative solutions to its customers through unique service delivery models. We are pleased to partner with Print Bindaas and contribute to the growth of the web-to-print industry. Our technology leadership in digital printing and wide spread presence across the country will enable Print Bindaas to address needs of its customers in any region at an unmatched turnaround time.”
Adding to Tuteja’s statement, Suraj Goyal, founder, Print Bindaas said, “Our partnership with Xerox is unique in the country and will help in taking the web-to-print market in India, to a new level. Indian consumers and businesses today are increasingly becoming web savvy and looking at online medium to address their requirements. With the rapid uptake of ecommerce in the country, we see huge potential for the web-to-print industry. Being pioneers in this space, we hope to set new standards and achieve greater success in this market.”
In December 2012, the company installed a Xerox 700 at its office in Mumbai in addition to a line of cutting, folding, creasing and lamination machines. Apart from the in-house digital set up, the company has partnered with several offset printers at various locations. The company has branches in Delhi, Ahmedabad and Mumbai. Nevertheless, by using the online platform, it has been serving pan-India market, and even international clients.
Sanket Parekh, head field marketing, Pidilite Industries, commenting on the tie-up said, “Print Bindaas has been working with us for last one year to make customised stationery for Fevicol's dealers. Their tie up with Xerox would further enhance their capability to deliver more value to us by allowing local printing ability and prompt delivery to our channel partners across India."
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