PrintPack 2025: Beautiful Advertising unveils printing inks range

The company has a presence in 45 countries. Azhar F Qureshi of Beautiful Advertising Agency shared that people in the industry feel that screen printing will eventually die, he believes that evolution will create new pathways and there is a future in screen printing.

The company will be launching silicone and plasticol inks for the migration of polyester fabrics as it is a basic problem for the industry. 

On being asked about any announcements at PrintPack 2025, Qureshi said, “We are in discussions with many dealers as there are all across India, and PrintPack is a good platform to be on.”

He also mentioned that Beautiful Advertising Agency is the only ink manufacturer exhibiting at PrintPack 2025. Qureshi also shared that printing inks is the most sought product vertical for investments as that is the future. The textile industry is scattered and it is the second-largest employment sector in India after agriculture. It is also a less investment-intensive industry.

Qureshi shared that for 2025, the company intends to get the European Union certification.

Sharing one suggestion on how India can emerge as a big player in the printing and packaging industry there is a need for policy reforms. There is huge potential but small industries need support. 

On the subject of sustainability, he mentioned that the EU certification will help the company achieve sustainability goals.