PrintPack 2025: Insight launches Atexco Vega Press Mini
The company will be investing heavily in digital printing and it is eyeing expansion in the UAE market.
04 Feb 2025 | By PrintWeek Team
At PrintPack 2025, Insight Print Communications is promoting digital book printing. The company launched the Atexco Vega Press Mini, a monochrome printer at the exhibition. The brand is deploying virtual reality (VR) at PrintPack for visitors to have a virtual tour of how a book factory operates. Visitors can witness the end-to-end process of book manufacturing.
When asked how the response has been for the monochrome printer, Ajay Aggarwal, MD and CEO of Insight Print Communications, said, “The feedback is quite positive, we have confirmed five bookings for the press.”
The five presses will be dispatched and installed within the month.
When asked which product vertical is the most sought-after for investments, Aggarwal shared that the industry is transitioning from traditional processes to digital processes. The company is investing in digital printing.
In 2025, the company will focus on expansion in the UAE market. India is a big market and the focus is to sell more presses in India.
Sharing insights on how India can emerge as a great potential market for printing and packaging, he said, “The focus should be on make in India.”
Regarding sustainability, Aggarwal mentioned that digital printing is the future as it cuts down on processes, raw materials, resources and wastage.