Seshaasai wins ET 2021 Best Tech Brand in BSFI sector

The Economic Times Best Tech Brands covers the success stories of brands which have created a name for themselves and their organisations with their path breaking ideas, especially during these challenging times. The selection criterion for the awards covered innovation, customer satisfaction and loyalty, brand recall, overall perception and service quality.

To win the Economic Times Best Tech Brand award, the company turned its core expertise of communication digitisation and compliance into an award-winning success.

Founded in 1993, Seshaasai has a unique footprint as technology solutions provider across the country with 12 strategic locations. The company provides a full spectrum of solutions – from transactions to identification, using its proprietary software programmes to prioritise data security. This also means implementing cutting-edge technologies such as AI, robotic automation, big data, IoT, and various communication systems and protocols to convert sensitive customer data into diverse personalised products and trans-media communication.

This prowess has helped Seshaasai excel in one of the hottest markets – banking, financial services and insurance (BFSI).

Pragnyat Lalwani, founder director of Seshaasai, said, “We are humbled that Economic Times has recognised our work. From a humble beginning to becoming India’s trusted fin-tech partner over the last two decades, we continue to bring innovative products and solutions to the banking and financial sector through continued collaborations and offer personalized products and services to today’s smart customers.”

Bosco Mascarenhas, head of business development at Seshaasai, added: “We understand the challenges and complexities that the banking, finance, and insurance sector face and we strive towards empowering the industry with our smart payment solutions, secure communication solutions, track and trace solutions, smart fulfilment solutions, smart compliance solutions, and, when required, bespoke solutions. Solutions like RUBIC for effective CCM, AI-based spatial intelligence platform – izeiot that powers wearable devices – Ttrackize and tracking software – eTaTrak, IOMS for optimised order management with smart distribution and GSTeGenie that helps you adapt e-invoicing, ensure that every business can operate securely and seamlessly.”