With the HP Indigo 25K, Swiss Pac is poised to deliver vibrant packaging solutions across various sectors, ranging from colourful coffee and tea pouches to sophisticated beauty product packaging, stylish pet food packs, and eco-conscious health food bags.

Prashant Vachhani, managing director, Swiss Pac, said, “Swiss Pac has always been at the forefront of innovation, from being the first to market with India’s largest stock range of ready-made pouches to now the addition of the HP Indigo to our repertoire. It is a testament to our unwavering commitment to providing our customers in India and beyond with the best-in-class solutions. This investment allows us to offer small to medium-sized artisanal businesses the opportunity to elevate their brand presence through highly customised packaging that truly reflects their unique identity.”

He added, “We understand the challenges faced by small to medium-sized businesses in today's competitive market, and our goal is to empower them with the tools they need to succeed. With the HP Indigo, we are opening a world of possibilities for businesses in India to unleash their creativity and make a meaningful impact with their packaging.”

A Appadurai, country manager, HP Indigo and PageWide Web Press, HP India market, said, “We are proud to partner with Swiss Pac on the cutting-edge technology that will revolutionise the flexible packaging industry.  Like HP, innovation and quality have been the DNA of Swiss Pac. The HP Indigo 25K at Swiss Pac will be a boon to the brand owners in India by eliminating the MoQs, significantly reducing the turnaround times and producing packaging with the least carbon footprint compared to any printing technology that exists. This is going be a game changer for the flexible packaging industry.”

Tailored to meet the growing demand for shorter print runs and faster time-to-market, this cutting-edge digital press ensures Swiss Pac’s customers enjoy personalised experiences. With increased efficiency and capability to handle larger label runs, the HP 25K empowers small and medium-sized businesses to compete directly with industry giants.

HP Indigo 25K digital press uses HP Indigo LEP and One-Shot Color Technologies to deliver gravure-matching colour quality. With patented Indigo Spot Master technology, the brands can reach the perfect colour registration in minutes and maintain consistent colour output with the highest quality. With the widest colour gamut and a comprehensive white portfolio, Swiss Pac can also ensure precise spot colours matching up to 97% of Pantone colours and deliver tailored solutions that stand out on the shelf.

With sustainability at its core, the HP Indigo 25K Digital Press offers reduced production waste and enables the creation of compostable and recyclable pouches. By integrating printing, lamination, and pouch-making technologies, HP provides the most sustainable and efficient method for producing on-demand flexible packaging.