VeePee Arts enhances its pre-press ops with Esko installation

The company is one of the leading pre-press houses operating in Bengaluru and caters to a varied market in the printing industry. Traditionally engaged in plate making for letterpress label printing, Veepee Arts was one of the major pre-press service providers to the packaging segment of the offset printing industry.

Jai Prakash, CEO, VeePee Arts Studio said, “Plate manufacturers nowadays are putting all efforts in matching the flat top dot technology, the digital lams plate technology has witnessed a sea change. New hybrid flat top engineered plates with the CDI lams technology has its own benefits. To reap these benefits and to cater to more printing segments and clients, VeePee Arts has taken the decision for investment in the Esko CDI.”

He said the CDI Spark 4835 images digital flexo plates up to 48x35 inches. It comes with Easy Clamp for fast plate loading on the vacuum drum.

"Now clients in print segments of flexo, labels, flexibles, corrugation, letterpress, label printers, decorators of plastic cups, cans and tubes and aluminium cans can expect more in terms of quality and services of VeePee Arts,” Jai Prakash added.  

Jai Prakash further added that as part of its diversification plans, VeePee Arts, was one of the few pre-press houses to appreciate and adopt the cutting edge flat top technology pioneered by Kodak for the flexo pre-press segment. Now widely recognised world over, this technology from Kodak has set new benchmark levels. Gravure print technology, the only option which dominated the packaging segment started seeing stiff competition from flexo printing technology. 

VeePee Arts Studio was founded by V Peethambaram in 1961. In 2004, the family-run business reconstituted as a partnership firm with Leela and son Jai Prakash as partners. Jai Prakash is a commerce graduate with hands-on experience of over 25 years in the industry.