In a bid to inform and educate the public on Covid-19, Vistaprint has unveiled pandemic-specific templates on its eCommerce platform. The designs of the templates showcase vital health and safety information.

The templates are available as banners, posters, plastic signs, to cater to larger audiences at once; as postcards, leaflets and flyers and visiting cards for a more personal approach. According to the company, circle stickers and product labels can also be used by food delivery companies and grocers to keep the customers informed. To supplement its awareness drive, Vistaprint is also launching printed face masks. 

"The products can be utilised by individuals or companies looking to inform their closed circle and customers or employees about the pandemic. The company also enables the user to customise their message. All designs pertaining to the contagion can be accessed through a specially curated page available on its website," the company said in a press note shared with PrintWeek.

Bharath Sastry, CEO of Vistaprint India said: “Effective and constant communication is critical to fight Covid-19. Thus, we are thrilled to offer customisable products for individuals and businesses that may prove significant in spreading awareness across a large audience. These include compelling illustrations and messages that are very easy to customise, to observe preventive measures such social distancing and washing hands thoroughly. We believe that this initiative will help further in people staying safe and coming out of this challenging period unscathed.”

The company said the products will be available at an "incredibly affordable price starting from Rs 140".

Vistaprint India is an online platform for customised printing products. With roots in the Netherlands, the company started operations in India six years ago and has its head office in Mumbai. Vistaprint offers a wide selection of products and printing services, which includes visiting cards, letterheads, and stationeries and clothing.