Wonder Photo Shop at Fujifilm’s photo fair stand

“The concept of Wonder Photo Shop aims to inspire innovative photo printing,” the company statement said, “Wonder Photo Shop is set up as a one-stop style boutique for a range of photo imaging products and services including wonder print station, theme based accessories, scrapbook, photo albums, frames etc,”

Yasunobu Nishiyama, Managing Director, Fujifilm India said, “Fujifilm has always believed in innovation and CEIF is one of the platforms to showcase our world class products and concepts. With our new concept, the Wonder Photo Shop, we aim to change the way photography will be enjoyed in the smartphone era.

In the image capturing category, Fujifilm has showcased Instax range of instant photo system including the Instax wide specially designed for the wedding segment along with the X-Series range of digital cameras.

A special section has been created for professional photographers to showcase the features of the Fujifilm X series. According to the company, with the launch of the Instax series last year, Fujifilm is targeting Rs 60-crore in revenue from the instant camera range alone for this fiscal and looking forward to achieve Rs120-crore in the next fiscal.

Nishiyama said, “We are witnessing a promising future for ourselves in the Indian market. Each category that Fujifilm has a presence in is driven by long term commitment towards our customers and partners. We are very excited on our India journey as we continue to scale our operations.”