Xeikon appoints Kromodyne as distributor for wall decor solutions

Xeikon has announced the appointment of Kromodyne Digital Solutions as its official distributor for wall decoration solutions in India. This strategic partnership marks a significant step in expanding Xeikon’s reach into the fast-growing Indian market, particularly in the wall decoration segment.

15 Oct 2024 | By Rahul Kumar

(l-r) SM Basha and Santosh Nair of Kromodyne

As a global leader in digital printing technology, Xeikon offers comprehensive solutions across various segments, including wall decoration, book printing, labels, cartons, paper pouches, and more. By partnering with Kromodyne, Xeikon aims to leverage the expertise of a trusted local partner to bring its state-of-the-art wall decor solutions to the Indian market.

Kromodyne Digital Solutions is a platform co-founded by industry veterans SM Basha and Santosh Nair. The company specialises in providing innovative, value-driven technology across multiple segments of the large-format digital printing industry. These include signage solutions, post-printing solutions, and smart print models designed to empower budding entrepreneurs. With a focus on offering a consultative approach to sales, Kromodyne delivers sustainable, efficient solutions to meet the ever-evolving needs of the signage, industrial applications, and wall decoration segments.

“We are excited to partner with Xeikon to introduce their pioneering wall decoration solutions to the Indian market,” said SM Basha and Santosh Nair, co-founders of Kromodyne. “With Xeikon's global expertise and Kromodyne's local market knowledge, we are confident that this collaboration will offer the best-in-class solutions for businesses looking to enhance their decor offerings.”

Vikram Saxena, sales general manager for India and South East Asia at Xeikon, highlighted the importance of this partnership, saying, “We see a huge opportunity in the Indian Wall decoration space, and we are certain that Kromodyne will add tremendous value as our distributor. Their consultative approach and deep understanding of the Wall Décor market make them an ideal partner to bring Xeikon’s advanced wall decoration solutions to customers in India.”

This partnership is set to redefine the digital wall decoration landscape in India, offering innovative, high-quality solutions that cater to the growing demand for personalised and sustainable Wall decoration products. With Xeikon’s technology and Kromodyne’s market expertise, businesses across India can now access cutting-edge wall decoration solutions that meet the dynamic needs of this burgeoning sector.