Xeikon launches new fusion embellishment unit

The Xeikon FEU offers label printers and converters maximum flexibility to meet the demands of brand owners and designers striving to achieve high end, eye catching, unique, entertaining and creativelabels.

With complete digital finishing and embellishment capabilities, Xeikon’s FEU is based on MGI technology and provides UV spot varnish, tactile varnish, foiling, 3D textures and holograms across a wide range of substrates including clear on clear, common BOPP and paper facestock up to natural structured papers. The Xeikon FEU will be commercially available in Europe and North America as from October 2020.

Filip Weymans, VP, marketing, Xeikon, said, “In a world of ever-evolving consumerism, we are seeing significant and ongoing changes in behavioural patterns. Consumers are more discerning and brand owners are demanding more from their designers and printers. In packaging and retail, there is increasing pressure for creative innovation and higher levels of productivity.

To that end, Xeikon is first and foremost addressing the needs of its customers. We continue to adapt to current trends and with the launch of the Xeikon FEU we are offering our customers maximum opportunities. The workflow integration built around our X-800 Vectoriser will ultimately provide our customers with all they need to effectively move towards total digital label print manufacturing.”

Using Xeikon’s Fusion Embellishment Unit, label printers with an existing portfolio of wine, premium beer, gourmet food, spirits and health and beauty labels will be able to achieve easy and fast proofing of new designs and faster times to market. With no need for tooling and reduced setup times, this economical solution offers superior levels of creative quality finishing on smaller volumes of labels.

Using inkjet technology, any defined label area can automatically receive spot UV varnish with or without raised 3D texture effects. Similarly, for foiling applications the digital label area can receive digitally controlled foil with or without raised 3D effects with limited complexity compared to analogue.

Xeikon’s FEU is a standalone solution. This enables it to embellish printed materials originating from different technologies. It is also able to pre-print foil onto substrates, thus meeting the many new brand-owner needs for today’s label designs. Optionally, Xeikon’s FEU can be equipped with a semi rotational die cut unit so that it will deliver fully embellished and finished labels. While Xeikon’s focus at present is on label applications, the new FEU has the potential to address other applications over time.