Xerox has announced the appointment of Ashraf ElArman as managing director at Xerox India, effective from 22 June, 2015. In his role, he will be responsible for business development, driving growth and achieving business objectives for the country.
“ElArman will be responsible for leading the organisation to achieve the company’s business objectives as a part of Xerox developing market operation’s growth plans for Xerox India,” said Roy Harding, chief operating officer, developing markets organisation, Xerox. “India is a significant growth market for Xerox and we will focus on continued channel expansion as well as extending and expanding our partner relationships throughout the country.”
ElArman, who has been associated with the company since 1990, has held various senior positions, including director of marketing, director of sales operations and the general manager position at Xerox Egypt.
ElArman is a Lean Six Sigma master black belt for Xerox and has a Bachelor's degree in management from Helwan University.
“India is a country with great potential and with the investment and business opportunities on the rise, it offers a tremendous growth opportunity,” said ElArman. “I am looking forward to working with the team at Xerox India.”